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But Rain met with drought in North America, where he starred in two movies that flopped, and his bid for global stardom quickly failed. Bi Rain, with his extraordinary dancing skills and his teenage heartthrob status, is known all over Asia as its own Michael Jackson. Take the case of Hong Kong actors Chow Yun Fat and Jackie Chan, and South Korean singer Bi Rain. But, as a rule, it demands the betrayal of the original, and it requires reinvention - something nearly impossible for those who are entrenched in their own language and cultural sensibilities. It’s the history of crossover itself, the phenomenon that has traditionally been treacherous and cruel, with so many talented entertainers from the Far East or elsewhere at the margins of the Commonwealth falling off the tightrope on the way to global stardom.Ī crossover, as far as the world of arts and entertainment is concerned, is to go from the margin to the center, from one set of culture to another, trying to succeed in the latter. Psy’s video is also the most “liked” video on YouTube, as well as the most-watched video in Korean entertainment history.īut something beyond Korean history has clearly occurred with the global sanctification of Psy. Who’s the genius behind the dance that mimics riding an invisible horse? Jae-Sang Park, erstwhile Psy (short for psycho), a rapper whose career galloped into global super stardom with the distinction of topping the iTunes charts in the United States, United Kingdom, Australia, and 28 other countries. Rob McKenna, the failed Republican candidate for Governor, even did the dance at an election event. Among them is North Korea’s own version to spoof a South Korean presidential candidate, and the “Mitt Romney Style” spoof video.
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It has over 800 million hits and counting since July, and has spun off countless other videos.
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It stands for something along the lines of a brash, flamboyant way of doing things, clownishness, or an act of in-your-face spoofing that is both original and entertaining.Ī recently setup Wikipedia page showcases “Gangnam Style” as the most watched YouTube video of all time. The rapper recently unveiled plans for his next song in an interview with CNN, saying the lyrics would be a mix of English and Korean.Anthropologists and linguists are no doubt having a field day trying to chronicle and dissect how, in the early autumn of 2012, “Gangnam Style” became an American idiomatic expression. South Korea sees popular culture as a potent export force providing international exposure for a country that still feels overlooked in comparison to neighbours China and Japan. The quirky star, whose real name is Park Jae-Sang, has won adulation in his homeland for the global hit and was this month awarded one of South Korea's highest cultural honours, the Okgwan Order of Cultural Merit. It has spawned numerous tribute videos and been imitated by an impressive roster of big names, including Chinese dissident artist Ai Weiwei and London Mayor Boris Johnson. Psy's song, which is a tribute to an upmarket neighbourhood in Seoul, has topped charts from Britain to Australia and has been name-checked by global notables including US President Barack Obama and UN chief Ban Ki-moon. "Gangnam Style" on Saturday became YouTube's most-watched video of all time, registering more than 803 million views to overtake "Baby" by Canadian heartthrob Justin Bieber.ģ4-year-old rapper Psy has rocketed to fame since his "Gangnam Style" video- in which he performs his now famous horse-riding dance- became a worldwide hit following its release in July.Įarlier this month the song ousted Jennifer Lopez's dance hit "On the Floor" from second place on YouTube, and on Saturday it overtook Bieber's hit.